First off - that is a hilarious video! Thanks for sharing it!
Aside from just having a good time, Chigger is poking fun at a lot of folks.....
The first thing I saw was, that by sporting those gaudy earrings, he is making fun of Jason Quinn, who sports 6 earrings, a pony-tail (and a tattoo on his chin?)
0:40 - comment about welding gogges - making fun of all of the uptight anglers on the tour
2:42 - small electronics - a parody on the trend of going to giant electronics on boats
2:45 - fishing out in the middle of the lake in 400-500 ft of water..... just plain funny!
3:54 - "who hadn't been here all week" along with the shot of him running all by himself at 1:50 suggests that he is making fun of all those guys who run to the end of the lake to get to the fish!
3:56 - 4:39, in particular 4:07, 4:16 and 4:30... this is a parody on a classic Mike Iaconelli move.... BIG - I mean BIG production when Ike lands a fish! Totally hilarious!
5:14 just plain funny!
Now if you are a cynic, you might think that the Classic management, Citgo management and Toyota are sending a signal that
1) the angler is selling a product and he must be mindful of the target market. The average bass fisherman is not going to have an earring, and he is not going to endorse guys who sport multiple earrings.
2) in this age of green, is it really necessary to have a bass boat that is the fastest thing on the lake (ref the shot of him outrunning the helicopter at 1:55), and do you need to run to the end of the lake????
JMO, but no need to psycho-analyze it! Just enjoy it for the fun that he pokes at all of the anglers on the Tour! And by-the-way, the answer to 2) above is "YES!"